athlete now

Made with athletes in mind

Athlete Now was born from the frustration of not having a dedicated platform for athletes and practitioners to easily conenct. In the world of sports, a strong sense of community and support is paramount for athletes to thrive. Crafted by athletes, for athletes, Athlete Now serves as a hub where sports practitioners and professionals can connect and thrive collectively.

When Holly and Nicole approached me with their business concept, they sought a logo that could encapsulate the core essence of their brand. Following a conversation and a brief brand strategy session, the final result not only met but exceeded their expectations. It infused a modern and minimalist ambiance, inspiring athletes worldwide to aspire to their highest potential.

We partnered on:


Mini Brand Strategy
Mini Brand Identity

“Anna's attention to detail was incredible, she listened to our ideas, what we had tried and why, plus the colours we wanted with the significance behind them! And she cracked it first time!! The logo is incredible and exactly what we wanted."

Holly Calvert

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